Tag:Google, pagerank, text links

Text link and PageRank are making headlines recently.

Many established sites have noticed that their PageRank were downgraded by Google recently. Many speculated that they were penalized by Google for selling text links. It may just be true after all Matt Cutts, the head of Google webspam team has mentioned in his blog that Google is against those who buy text links to improve their PageRank.

Links are used to determine a site’s reputation and they are votes by choice and link-based analysis has helped to improve the search quality. Selling and buying links will affect the web searches and make it difficult for search engines to produce relevant results. Google is trying to prevent their search results from being manipulated and that’s why they are against selling and buying of text links.

I do agree with this as this will help small sites owner in their fight for PageRank. Big corporations can easily buy their way to the top of PageRank whereas the little guys fight with their contents. With this control the little guys can compete with the big corporations in the same level field that is contents.

But on the other hand, buying text links is legitimate advertisement to get visitors to your sites. It was already there since internet advertising was introduced. There are many sites mainly selling text links as their main business. Will Google penalize them for doing what they do best legitimately? How about Google Adwords? Aren’t they text links as well? Will Google drop their Adwords?

Google has created PageRank as a standard to measure the relevance or importance of a page using text links as one of the factors to determine PageRank. But now it looks like Google is to kill its own idea. If Google is worried that buying text links will affect their search results, then they may want to come up with a solution in determining the PageRank rather than penalize sites owner

Tag:Google, pagerank, relevance score, search engines

Of all the search engines on the web, the online search engine that was used the most is Google. For you to make your online

presence noticeable, it is vital that your site is findable in Google. You should also make your site part of Yahoo!, MSN Search and so on but the secret is, if your site rank well in Google, it will be well-ranked in other search engines too. Google has changed the internet searches by using a system where the search results are not just based on the page content but also the popularity of the pages indicated by the number of links the pages have. All other search engines not wanting to lose out in the competition, use more or less similar ways of search.

So it is a good to understand how Google works if you want to be successful online. But how Google works is Google’s best kept secret and we can only assume how it works. No matter what, the basic concept of PageRank and Relevance Score used will guide you to increase your findability.

PageRank is a measure of how popular your site is. If you have more inbounds links to your site, you will gain PageRank but it will also depends on how important are the sites that link to yours. The more pages linking to yours, the better will be your PageRank. PageRank value is given from 1 to 10. The higher the value, the greater is the PageRank. PageRank of zero value means that the page is not in Google database. PageRank of 10 are the tops sites on the internet.

Relevance Score is another secret of Google and nobody knows how it is calculated. Based on analysis, we can assume that the key factors of Relevance Score are :

Inbound links – sites that have more inbound links match better for a given search compared to those with fewer links.

Link Text – A link from one or more words ie words that are made clickable is more important than graphical link.

Content and Layout of the web page – the more frequently a word or a phrase is used on a web page, the higher is the Relevance Score.

These assumptions may not be true, but if you follow these steps, your site may have better ranking not just in Google but other search engines as well.

Tag:findability, online business, search engines, traffic, visitors

When I first came across this word, I thought that I have read it wrongly or maybe there is a spelling mistake or somewhat.

Then when I read the full article, I realised how important this word is. Be it in the brick and mortar business world or in the internet cyberspace, findability is necessary for the business to survive, not to mention successful.

When you start a traditional business for example a franchise business, the first thing that you need to consider is the location. A good location with lots of traffic ( when I mention traffic, I mean customers or potential customers) will determine whether your franchise business will be successful or not. A florist who leases a lot adjacent to a large hospital will most likely to have good business. A fast food chain restaurant built nearby a high school with lots of teenagers students will see high sales volume. These are the example of good location.

If you start a business in a not so good location, you can still manage but you may have to incur lots of expenses in advertisements or awareness creation projects. Whether a business owner opted to pay higher premium to be located in a good location or has chosen to be located in a not so established spot and spend the savings on more marketing and awareness activities, the one thing they have in common is visibility.

So now that we know how important visibility is to a traditional business, the same apply to the internet business. Instead of visibility we called it findability. A strange word it seems. I have tried to find it in my Webster dictionary, but it was not listed. Whatever it is, it is an important word for any internet business. Can people find you or your products in this cyberworld? And just as important, can customers communicate effectively with you so that you can maximise customers retention? Companies with high findability will do well. When people search for your products or services, will they find you or your competitors?

So if your findabililty is poor, you need to step up in more awareness creating activities or else survival in this competitive cyberworld is tough.

Tag:credit card, debit card, funds transfer, online business, Paypal

It is just too good to be true. For those internet marketers in countries of which PayPal has imposed some limitations on withdrawal of funds, this is definitely a dream comes true.

PayPal has announced a new feature of funds withdrawal. The new withdrawal feature allows you to withdraw funds from your PayPal account into your Visa credit card or debit card.  This new feature will enable you to transfer your funds conveniently and is available in 26 countires including Malaysia, India, Indonesia and the Philippines.

With this news, more internet entrepreneurs will be encouraged and a surge in making money online in countries where restriction was once imposed will definitely see more internet marketers coming online.

Here is how you can tranfer your funds into your Visa credit card or debit card.

1. Log into your Paypal.

2. Click on the “withdraw” tab

3. Click “Transfer funds to your card”

4. Fill in the required information and click “continue”

The funds will appear in your credit card statement or account statement. You can choose to use the funds to offset your credit card balance or to withdraw the funds if your bank allows you to do so.

If you transfer to debit card.  the funds will appear in your bank account and you can withdraw them from ATM.

Now there is no more reason for you not to get involved in internet business. Thanks to PayPal for this new feature.